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Eating Disorder, Body Image and Disordered Eating Support


Helping you to transform your relationship with food, your body and yourself.

Eating Disorder Support

We believe psychology is the missing piece to freedom and peace with food and our body.


Whether you or someone you know is looking for support with eating disorders including othorexia, bulimia nervosa, binge eating, overeating, and weight and body image issues. We are here to help!

You are at the right place if this is familiar to you:


Maybe you noticed that your daughter or your friend has lost a lot of weight and you are concerned about them and don’t know how to support.


Maybe all you wanted is to eat well and not it got out of control and you can’t stop obsessing over food and your weight?


Are you completely obsessed with food and do you spend lots of your time thinking about it – even though you won’t let yourself eat very much food?


Do people tell you how slim you are and yet all you notice when you look in the mirror is how big your thighs are, or how much fat you have on your stomach?


Or maybe you just really want to lead a healthy lifestyle but have found that you are now scared of any food that is not “clean”?

How it would feel to…

To feel “normal” around food (AKA have a piece of cake guilfree!) Yes, we believe we can have it all.

Never have to count calories, points, or macros ever again.

Have the psychology based coaching support you need to heal your relationship with food, your body and yourself.

Be 100% confident about your decisions around food because you are changing the way you think and feel about food.

Elements of overeating, food cravings and binge eating

Eating Disorders is not  about food or weight.


Overeating, binge eating, constant thoughts about food are NOT THE PROBLEM, they are SYMPTOMS AND MESSAGES.


Disordered Eating is often driven by underlying and often hidden triggers. These can be our psychology, self-liming beliefs, low self-esteem, habits or eating patterns. In our coaching program, we explore the deeper level of our relationship with food and identify the root cause. Only then, we can address the key drivers and instigate change.



A program where holistic nutrition, psychology and brain science meet to give you control around food, your weight and your life.


All work is underpinned by NLP, CBT, ACT and brain science to create lasting behaviour and habitual positive changes for permanent sustainable results. By changing the brain, we enable positive changes from the inside out that go beyond diet and food.


About Unlox'U - Three Pillar Approach

With our deep and impactful approach we focus on…



We believe psychology is the missing key for lasting changes. Challenges with food and weight are an opportunity to look beneath the surface and learn who we are as an eater. With help of psychology, we can address the root cause of our habits and behaviours around food.



Realistic and easy to implement dietary changes that are designed for sustainable lifestyle change that can work for the whole family. Our recommendations are based on non-diet and intuitive eating approach to nutrition to help your body to get to a sustainable weight, have lots of energy, reduce food cravings and feel satisfied.

Brain Science


By changing the brain, we make healthy living come naturally and easily to us.  This is how we enable positive changes from the inside out that go beyond diet and food. All work is underpinned by NLP, CBT, ACT and brain science. Clients create lasting behavioural and habitual positive changes for permanent sustainable results.

We don’t just tell you what, we show you how and why.


  • Our approach is very personal and relatable because we know what it’s like to struggle with an eating disorder. We have been there, too.


  • Unlox’U coaches fully guide you to eating disorder recovery by identifying your underlying reasons for your relationship with food, your weight and your body. In addition, with close and ongoing support, we help you to implement recovery tools to feel empowered and confident.


  • Learn how to be able to stay flexible with our proven framework (so you can enjoy a birthday party without the worries, stress and guilt).


  • Eat in a balanced way so you can enjoy all your favourite foods WITHOUT being triggered to binge or restict (like pizza -yum!).


  • Even more, stay accountable and on track with your goals with help of experts who been where you are now and know how to get you where you want to be.


Get guided and supported through one small step at a time. Together, we’ll make a plan that is customized for your life. No more feeling overwhelmed and quitting on yourself.

What makes our programs different from others…

Coaching from Experts


We couple our frameworks with 1:1 tailored deep and impactful coaching and accountability in order to fast track outcomes.

Maximum Tailored Support


We are here for you every step of your journey. Receive 24/7 access to coaches for ongoing accountability, support and motivation.  Over the years, we have refined the strategies, tools and team to help clients achieve their goals.

Simple and Proven


Flexible and easy to follow programs that are simple to implement and are proven to get results. Above all, our work is underpinned by weight loss psychology where nutrition science and habit formation come together.

Whole-Person Approach


Our approach focuses on weight loss without sacrificing your mental and emotional health. Most importantly, we’ll show you how.
 Be 100% confident the weight will stay off this time because you are changing the way you think and feel about food.

Contact Eating Psychology Clinic

Schedule your FREE eating disorder support

Discovery Call


On this 60-75 minutes call, we will:


1. Firstly, identify your or your loved one’s challenges and concerns.


2. Then assess the best tailored approach to your recovery.


3. In conclusion, we will create a plan to achieve your goals in an effective and sustainable way.


4. At the end, we will decide whether we are a good fit to work together to get you from where you are right now to where you want to be.


Our programs are the right fit for you if you:


Are tired of food taking over your entire existence



Create a sustainable way of nourishing yourself



Want and are willing to go deeper into your psychology and address the underlying keys of nutrition, weight management, habit formation.



Above all, are really ready to ditch the quick fixes to pursue real, lasting change



Not only, can’t continue missing out on life because of non-stop thoughts of food and weight loss, but also know you want a meaningful life.



Feel like there’s too much to change and not enough time, motivation, or willpower to do it



In essence, you are emotionally exhausted and embarrassed by their inability to control their eating habits

Eugenia Nikiforow, Eating Psychology Coach, Founder of Unlox'U

To facilitate your food freedom journey, you will get:

Other Services

Private Eating Psychology Sessions

Individual Coaching sessions for nutrition, psychology of eating, Hamilton, Waikato

Go deeper for faster results. Discover the power of psychology in one-on-one coaching sessions.  All sessions are tailored to your unique challenges, goals and desires to get you from where you are now to where you want to be faster.


Online Programs

Laptop screen and phone screen showing online program for nutriton

From the comfort of your home, join our groundbreaking transformative membership and online programs. Our all-in-one membership is specifically for everyone who wants close support with transforming their eating, physical activity, weight and body image!

Nutrition, Weight Loss, Eating Psychology